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Introduction

Activations are the rendered objects shown to the consumer/audience within a "Source Activated Moment" also known as SAM. A single activation is specific to a unique person, place, or thing but can be grouped together by leveraging the moment within the timeline editor.

Activation Types​

  • Advertisement: Used for a single video or video stream
  • Content Enhancement: Used for linear TV, FAST or EPG channels that have a unique ID