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Overview

The Activation Manager overview page provides comprehensive visibility of your activation's analytics, campaign connections, production integrations, and performance metrics. This overview is the first screen you see when accessing an activation.

Overview Tab​

  • Quick summary of activation performance
  • Basic information and metrics
  • Campaign relationships
  • Production integrations
  • Recent performance data

Builder Tab​

  • Visual editor for activation design
  • Layout configuration
  • Content management
  • Interactive element setup
  • Style customization

Preview Tab​

  • Multi-device preview
  • Real-time visualization
  • Interaction testing
  • Responsive testing
  • Layout validation

Settings Tab​

  • Targeting configuration
  • Behavior rules
  • Display settings
  • Integration settings
  • Advanced options

Key Features​

Analytics Overview​

  • Impression metrics
  • Engagement data
  • Performance trends
  • Campaign performance
  • Production metrics

Campaign Integration​

  • Connected campaigns
  • Performance by campaign
  • Campaign-specific settings
  • Priority management
  • Distribution rules

Production Timeline​

  • Timeline instances
  • Schedule management
  • Position settings
  • Instance coordination
  • Timeline preview

Quick Actions​

  • Preview activation
  • Edit settings
  • Duplicate activation
  • Archive activation
  • Export data

Top Bar Controls​

Preview Button​

  • Launch preview mode
  • Test interactions
  • Verify display
  • Check responsiveness

Options include:

  • Clone Activation: Create a duplicate of the current activation
  • Archive Activation: Remove from active use while preserving data
  • Export Data: Download activation data and settings
  • Share: Generate shareable preview link

Performance Cards​

Engagement Metrics​

  • Total impressions
  • Engagement rate
  • Action completions
  • Average view time

Distribution Stats​

  • Active instances
  • Campaign usage
  • Production placement
  • Geographic reach

Technical Performance​

  • Load time
  • Resource usage
  • Error rate
  • Availability

Connected Campaigns​

  • Campaign list
  • Performance by campaign
  • Status indicators
  • Quick access links

Production Integration​

  • Active productions
  • Instance status
  • Timeline position
  • Quick navigation

Status Indicators​

Activation State​

  • Active: Currently running
  • Scheduled: Set for future
  • Paused: Temporarily stopped
  • Archived: No longer active

Health Metrics​

  • Performance status
  • Integration health
  • Resource usage
  • Error states

Best Practices​

Regular Monitoring​

  • Check performance daily
  • Review analytics weekly
  • Update content as needed
  • Optimize based on data

Maintenance Tasks​

  • Update content regularly
  • Review targeting rules
  • Check integration status
  • Validate performance

💡 Pro Tip: Use the overview page as your command center for monitoring and managing your activation's performance and health.

Next Steps​

From the overview page, you can:

  • Edit activation settings
  • Preview current state
  • Check performance
  • Manage instances
  • Update integrations

Remember: The overview page is your starting point for all activation management tasks. Use it to stay informed about your activation's performance and quickly access key functionality.